Modules
Base Pricing
Automated, elasticity-informed pricing decisions.
Competitive Intel
LLM-powered price data from your competitors
Promotional Pricing
Smarter discounting decisions.
Features
Measure Impact
Deep analytics for every price change
Pricing Rules
Setup SKU level rules and constaints
Relationships
Configure Inter-Product pricing relationships
Strategy
Setup northstar business strategy for your business
Key Value ITems
Calculate and measure your KVIs
Team Settings
Add your entire team of operators into decision-making.
Scenario Planning
Connect your data sources into the Luca dashboard
Industries
Grocery Stores
Luca for online grocers and grocery chains
Brands
Luca for CPG, DTC and wholesale brands
Retail
Luca for speciality retail, apparel, footwear, marketplaces.
Resources
Blog
Learnings, resources and announcements from Luca
Case Studies
Customer testimonials and stories from Luca
Integrations
Documentation
Data schema, Resources, Guides
Case Studies, Product Updates and Resources
Case Study
How Burrow navigated the post-COVID environment with Luca’s pricing engine.
How Good Eggs used Luca to build a pricing and promotional process without having to scale their team.
How to calculate KVIs, and why are they important?
Price Zones: How should retailers think about different prices in different geographies?
Power and MDE: How much data is sufficient for pricing data science?
Understanding MAP Pricing: A Guide for Brands and Retailers
Product Update
What’s new from Luca: December 2023
Price Optimization Software: Should I build, or should I buy?
How can you measure the business impact of a pricing strategy?
How Nature’s Path benefited from a built-for-DTC pricing strategy.
How Duffl built out a dynamic pricing strategy for its grocery delivery business.
Can you successfully find optimal prices in Retail without price A/Bs?
What’s new from Luca: June 2023
How MBX created double-digit profit uplift on Amazon with Luca
Press
Podcast: Interview with Tanvi Surti of Luca discussing YC, AI and Retail
Announcing our seed raise to help retailers make better pricing decisions.
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